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Buying Eternity

Is anyone else horrified by Ford's latest ad campaign for the Ford Fusion?

Admittedly, I am not the target market for this ad. But to me the slogan "Life in [D]" serves to remind the you that it is all too easy to buy a shapeless, generic econobox, switch it's on-the-column automatic gear selector to the "D" position, and then cruise numbly, unremarkably, unfeelingly through life, straight to its unremarkable end where the feeble flame of your existance finally exhausts its fuel and is extinguished, so smoothly and boringly that you do not even notice that it happened until the back-hoe is dumping the last pile of dirt onto your lovely mahogany casket.

How enticing.

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